Pharmacy Advertising in the European Union, with a Focus on Poland after the CJEU Judgment of 19 June 2025
Publication date: March 25, 2026
Poland has for years represented one of the most restrictive approaches in Europe. That is precisely why the recent judgment of the Court of Justice of the European Union in Commission v Poland, delivered on 19 June 2025 in Case C-200/24, is so important. It does not only affect one domestic provisions. It forces us to revisit a broader question: where is the proper legal balance between public health protection, professional ethics, consumer information, and economic freedom in the pharmacy sector?
